The challenge
A bold, empowering mark for a women-focused brand celebrating African heritage.
Create a mark that felt both powerful and feminine, rooted in African identity without relying on clichés.
The work
The outcome
A complete logo system for Domina Africana, delivered ready for print, social, and product packaging.
Brand recognition established from launch
“All I had to do was answer a few questions and my vision for Domina Africana was reflected perfectly in the logo. Simple, brilliant and unique. And it was all in less than a day. Articept Ghana was responsive to the modifications I had in mind and made them immediately.”
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